Message for Centennial Brick Owners
Montreal, July 16, 2012
At a press conference held at the Bell Centre this morning, Montreal Canadiens management took part in announcing an important partnership between the organization and a notable group of investors including Cadillac Fairview, Canderel, and the Fond Immobilier de Solidarité FTQ, to build a residential tower unlike any other in Montreal.
La Tour des Canadiens will be erected on Centennial Plaza, the space where thousands of bricks purchased by fans such as yourself ahead of the club’s 100th anniversary are currently on display. We wanted to reach out to each and every one of you because we can appreciate the importance of the gesture you made when you ordered your brick several years ago; you not only paid homage to the ties and passion you and/or your loved ones have for the Canadiens, but you helped directly fund the very construction of Centennial Plaza itself.
Please rest assured that until your brick can be reintegrated into the environment surrounding the new residential complex, it will be carefully removed from Centennial Plaza and stored along with all others at a secure facility. We will ensure that your brick remains preserved in its current state without incident throughout any phase of construction that would otherwise risk damaging what we are sure is an important symbol of your attachment to the Canadiens.
As an organization, it is of critical importance for us to ensure all of Centennial Plaza’s components – your bricks, the statues honoring our legends, and the surrounding elements – all remain in pristine condition throughout the construction period and are reintegrated in a seamless, appropriate manner within the new space. The project’s developers are equally committed in that regard as it is clear these elements are what will help make La Tour des Canadiens and the Bell Centre one of downtown Montreal’s premiere destinations.
We will keep you abreast of developments in the coming months. Know that your contribution will always be an important part of Montreal Canadiens history.
To learn more about the project announced today, we invite you to visit www.tourdescanadiens.com.
Thank you for your continued support and passion. You remain the inspiration for our drive to succeed both on and off the ice.
The Montreal Canadiens